Muskegon, MI. Geerpres, Inc., manufacturers of cleaning equipment for the sanitary supply, foodservice, and cleanroom industries for decades, announces an expansion of its partnership with Advantage Waypoint (AWP) of Tampa, Florida.
Launched in 2012 as the first national sales agency, Advantage Waypoint has established itself as a strong player in the foodservice industry and is building an equally strong nationwide agency for the janitorial supply industry.
The expanded relationship between Geerpres and AWP will provide for streamlining the go-to-market strategy while maximizing customer service in the designated territories. Geerpres also plans to increase focus on the foodservice industry via the new partnership with AWP.
“The expanded partnership with AWP is exciting for Geerpres for several reasons,” said Sam Waites, VP of Sales and Marketing. “One of the key benefits is the AWP Customer Relationship Management system. Working with AWP management team, we will set key objectives with AWP allowing visibility to market analytics, customer feedback, and incremental sales opportunities.”
Waites added, “Ongoing CRM reporting will drive accountability. Combined with our product innovation, we believe AWP will facilitate our growth in the marketplace.”
Company Contact
(231) 773-3211
1-800-253-0373
sales@geerpres.com
Muskegon, MI. Geerpres, Inc., leaders in janitorial cleaning products for the sanitary supply industry for decades, has recently launched an all new website to highlight its growing line of products that now includes plastic housekeeping carts, patented microfiber mopping systems, wall washing systems and more.
The company is known for producing high-quality metal wringers and buckets but President Scott E. Ribbe explained that the new site is designed to communicate Geerpres’ expanded message to the market.
“Since 1935, we built our business on quality metal janitorial cleaning products,” Ribbe explained, “ but today, Geerpres is so much more. Our mission with this new website was to highlight everything that Geerpres offers today via a clean, dynamic, graphic presentation that allows our customers to easily navigate through our product line. Alternatively, they can focus on specific products that we offer for their industry like healthcare or education. I believe our customers and distribution channel will agree that we accomplished our mission.”
The site also offers a valuable resource center where visitors can view product or training videos, read or download product data sheets, see testimonials from satisfied customers or find a local sales representative.
For those who prefer to order online, the new Geerpres site offers full e-commerce functionality.
Company Contact
(231) 773-3211
1-800-253-0373
sales@geerpres.com
Original content posted on Diversey.
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Geerpres®, a West Michigan company, is pleased to announce the successful sale of the company to a local owner.
Established in 1935, the Company has a rich history within the cleaning industry beginning at the height of the Great Depression, when the Company introduced and perfected its hallmark product, the downpress metal wringer. Today, Geerpres® manufactures a variety of products in stainless steel, cold rolled steel, plastic and microfiber applicators including: mop wringers, buckets, housekeeping carts, mop handles, wall washing kits, etc. The Company operates from a wholly owned, 85,000 square foot facility in Muskegon, MI.
The new local owner is Scott Ribbe. Scott is a highly experienced and regarded professional within the manufacturing, distribution and supply chain space. Prior to purchasing the business, Scott held senior positions at several fortune 500 companies.
New leadership brings innovative and fresh ideas. Geerpres® will continue offering the highest quality products, world class customer service with focus on new product development designed to meet customer needs and deliver value. To receive an update on the complete Geerpres® product line, contact us at 800.253.0373 or sales@geerpres.com.
